Hi, I'm Rebecca—but most people call me Bec.
I'm a digital media strategist and the founder of tortie media, a small but mighty digital advertising agency built on passion, precision, and personality.
My journey began with a degree in Advertising from the University of Georgia, which led me to roles at some of the top Big 6 advertising agencies. Along the way, I studied full-stack web development at Northwestern to deepen my collaboration with developers and sharpen my understanding of digital platforms.
Over the past decade, I’ve worked with businesses of every size—from startups with $100 budgets to Fortune 50 clients managing over $15 million in paid media. No matter the scale, I bring strategic clarity, analytical insight, and a deep respect for what each marketing dollar must deliver.
Currently, I’m pursuing my MBA at the University of Edinburgh to further strengthen my leadership, brand strategy, and business development expertise. This next chapter allows me to combine deep industry experience with high-level strategic thinking—so I can help clients not only reach their audience, but lead in their space.
As a true INTP, I'm endlessly curious and driven by a love of solving complex problems. I challenge assumptions, ask the right questions, and build strategies that grow with your business.
Empathy and integrity are at the core of everything I do. They shape how I work with clients, manage teams, and build brands that actually matter.
Looking for thoughtful, data-driven digital media support?
Let’s connect and explore how Tortie Media can elevate your brand through creativity, strategy, and measurable results.
Inspired by my tortoiseshell cat, tortie media celebrates individuality and personality—just like your brand. No two torties are the same, and neither are the businesses I work with.